3 Train Wreck Link Schemes You Didn’t Even Know Had Hit You
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TripleChecker: a Spelling, Grammar, and Broken Link Scanning Service
I discovered TripleChecker recently, when they did a freebie intro scan of my site and found a whole bunch of typos and broken links.
Their interface makes it easy to see what's wrong, and links to the page with the problem. Super helpful at keeping your site clean, professional, and functioning as it should. Have … Continue Reading ››
Negative SEO Podcast @ Stan Ventures
This podcast with Stan Ventures is a Q&A with me talking about negative SEO, what patterns we're seeing, neg SEO vs. hackers/scrapers, why many backlinks tools cannot see the negative SEO, etc.
https://www.stanventures.com/seo-podcast/safeguard-website-from-negative-seo/
https://www.stanventures.com/seo-podcast/safeguard-website-from-negative-seo/
Will Critchlow’s WBF @ Moz – Possibly the Most Important Technical WBF of 2018
Will Critchlow's 3 big takeaways from his one-on-one with Google's John Mueller is information all technical SEO folks need to hear.
Video courtesy our friends at Moz.
Google indexing pages despite explicitly blocked in robots.txt
UPDATE: I had always (wrongly) thought that Google wouldn't index pages that were blocked in robots.txt. But John Mueller clarified this for me (thank you John): robots.txt will control the crawling BUT NOT the indexing. Good explanation of that is here:
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Google is now sometimes indexing pages DESPITE explicitly being blocked in robots.txt:
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Cheater Quizzes: the Latest in Facebook Audience Growth Tricks
Have you taken one of the quizzes from Women.com on Facebook lately? Been impressed with your brilliance...got 100% on the quiz?
Well, maybe you ARE brilliant, and maybe you DID get 100%. But if you have a creepy feeling you've been used--you're unfortunately right.
Women.com has … Continue Reading ››
Women.com has … Continue Reading ›› XML Sitemaps – Moz Blog Post
I did a post for the Moz main blog on XML sitemaps, all the ways people do them wrong, and how to use them to diagnose indexation issues.
Read the full post here.
Outside of the 3-Pack, How Does Google Find Local Results?
Here's an interesting case of Google's local organic algorithm failing to produce the right results, and it tells us a bunch about how they're trying to produce those local results in the organic results outside of the 3-pack.
I'm sitting here near Sunriver, Oregon, and I search for "restaurants near me". The 3-pack looks pretty … Continue Reading ››
Google Algorithmic Penalties DO Still Exist
Despite Google's claims that as of Penguin 4.0 last fall, they just ignore the bad links, here's concrete evidence to the contrary.
This is the traffic from one of my clients' sites. On March 2nd, I submitted a pretty major disavow file to undo some really bad ancient history. And no, they did … Continue Reading ››
Helping Combat Fake News
There seems to be a faction out there who's trying hard convince the world that the Holocaust never happened--using SEO to make the Holocaust-denial websites rank highly for the search term is the holocaust real. You can help combat this, if you like, by doing what I just did here...link to that BBC … Continue Reading ››